Virtual and hybrid events create value by bringing together people you’d never get in the same room
Webinars, live demos, virtual trainings, and hybrid sessions help you extend your reach without sacrificing quality.
The friction comes when registration lives in one tool, attendance in another, engagement in a file somewhere, and reporting becomes guesswork.
hapily keeps your virtual and hybrid events anchored in HubSpot so the right people show up, engagement is tracked cleanly, and every session leaves a clear trail of insight you can build on.
Invite the Right People
Use CRM-powered lists, segmented invites, and automated reminders to get the right audience in the (virtual) room
Make Showing Up Seamless
Set up dynamic registration pages, send calendar links, track attendance live, and capture engagement without switching platforms or piecing data together.
Extend Experiences, Expand Results
Store recordings, surface who watched on-demand, trigger tailored follow-up, and report on influence so your virtual events keep working for you long after the session ends.
Anchor Your Virtual Events in HubSpot and Watch Engagement Go Up.
Bring registration, attendance, engagement, and follow-up together in one system so every event extends your reach and deepens audience connection.
Educational Webinars
Educational webinars are meant to scale expertise and build trust, but they lose impact when the wrong audience shows up or attendance data lives outside your CRM.
Where hapily helps:
Target the right audience with CRM-driven segmentation so your content reaches people who genuinely care
Track live and on-demand engagement to see what resonated and who stayed involved
Tie performance to pipeline with reporting that shows which webinars drive interest, action, or next steps
Group Product Demos
Group demos are meant to create momentum at scale. The breakdown happens when registration is scattered, attendance isn’t captured cleanly, and all that intent never makes it back into HubSpot where revenue teams actually work.
Where hapily helps:
Drive the right audience to demo using CRM-powered lists, invite rules, and targeted reminders
Trigger follow-up and nurtures based on real engagement: attended, dropped early, watched on-demand
Attribute participation to pipeline so marketing and sales can finally prove which sessions moved deals forward
Enablement & Training Sessions
Great training sticks — but only when you know who attended, who completed which sessions, and who needs reinforcement.
Where hapily helps:
Target specific teams or roles with segmented invites and reminders
Track real attendance so managers know who’s actually enabled
Deliver materials, recordings, and follow-up tasks automatically after the session
Build a clean event history that compounds into better enablement over time
An End-to-End Event System Built for Real Results
Surveys & Feedback
Collect post-event insights with simple attendee surveys and feed results directly into HubSpot for clean reporting.
Why hapily Is Doubling Down on Events: A Small Change That Brings Big Focus
We’re sharpening our focus on events — what’s changing, what’s staying the same, and why this sets hapily up for what’s next.
Nikki Zangardi
January 07, 2026
[ON-DEMAND WEBINAR] The ELG Advantage: Using Partner Data to Supercharge Your Event Strategy with Crossbeam, HubSpot, and hapily
Whether you’re planning one flagship event or a full event calendar, this webinar gives you a clearer, more connected way to plan, run, and...
Nikki Zangardi
December 22, 2025
Build It Right the First Time: Customizing Event Builder to Capture Details You Rely On
Learn how to customize hapily's Event Builder in HubSpot for a truly customized end-to-end event management experience.
Nikki Zangardi
December 17, 2025