Attribution
Automatic Deal Attribution
Use HubSpot workflows to associate deals with events based on activity so attribution happens behind the scenes, without manual work.
Custom Card Record Views
Access deal stage, close date, amount, and more all linked directly to the event so you can measure real impact at a glance.
ROI & Expenses
Log Event Expenses
Track costs for venue rentals, travel, swag, catering, and more — right from the event record.
Monitor Net Revenue & ROI
Compare attributed revenue against expenses directly on event records
Track Expenses
See which event costs have been quoted, invoiced, or paid and who’s responsible for each line item.
Event-Level Reporting
Track the performance of your event by key metrics over time, right in your hapily event record in HubSpot.
Event Reporting Dashboard
Get a birds-eye view of the collective impact of all of your events with customizable dashboards.
Reporting Details
See which events actually impact pipeline.
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